At Josefinas, we believe in the value and power of women. It’s a conviction that guides us every day in all we do.
Therefore, we went and got our fill of inspiration and courage through the strength represented by the “Fearless Girl” – a bronze statue of a daring girl placed in front of the popular bull of Wall Street, in New York, on the eve of the past International Women’s Day.
This figure, authored by the artist Kristen Visbal to bring to life an initiative of State Street Global Advisors, originated as an appeal to a higher inclusion of women in positions of power in both modern and future generations. The “Fearless Girl” is seen by us, Josefinas, as a clear representation of feminism as a synonym of the defense of equal rights.
Our greatest inspiration are the women that have managed to be just that, women without prejudice or limitations. We live the power of being women through the creation of the Josefinas world. Each detail and each collection takes with it the strength and power that will be embodied by the women who proudly wear Josefinas.
The “Fearless Girl” inspires us to build our own path without ever giving up. We couldn’t resist making her a little bit our own and homage that bravery with Power Stickers , a symbol of feminine power and everything it can achieve!